The client has 8 departments and each department has its own employees. After CRM integration, all chats and calls are automatically linked to the client’s profile, and managers leave their comments and notes there. This helps in further communication with the client. Even when another manager connects, he sees the entire communication history and immediately understands what the client needs.
Mercedes-Benz - "AUTOMOBILE HOUSE UKRAINE" - CRM INTEGRATION, CHAT BOT CREATION
Mercedes-Benz - "AUTOMOBILE HOUSE UKRAINE" - CRM INTEGRATION, CHAT BOT CREATION
Mercedes-Benz - "AUTOMOBILE HOUSE UKRAINE" - CRM INTEGRATION, CHAT BOT CREATION
Mercedes-Benz - "AUTOMOBILE HOUSE UKRAINE" - CRM INTEGRATION, CHAT BOT CREATION
DEVELOPED A STRATEGY TO IMPROVE DEALER AND CUSTOMER COMMUNICATION
The task was to improve communication with clients. There are two categories of clients: 1. Those who want to buy a new car 2. Those who have already bought a car and want to service it. At the start of the work, the client did not have a CRM system and a convenient chat for customers. Because of this, there were problems in communication with clients. Managers spent a lot of time to transfer the client to each other, find out what the other manager was talking about, and so on.
We developed a strategy according to which we recommended to connect the CRM system and create a chat bot that would answer frequent questions and help redirect the client to the right department.
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client
Mercedes-Benz
project
CRM Integration, Chat Bot Creation
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CONNECTED AND CONFIGURED CRM ACCORDING TO THE STRATEGY
CREATED A CHAT BOT
The chat bot answers key questions and directs customers to the right department. It is also integrated with the CRM system and all communication with the bot is displayed in the client’s profile. The manager can see online what the client is talking about with the bot and connect at any time.
